8/5/2023 0 Comments Rebook pump![]() ![]() Reebok continues to be a premier destination for athletic and casual offerings, and it is ABG’s goal to maintain the brand’s global footprint across retail, wholesale and e-commerce channels. Reebok currently operates in 80 countries, with approximately 70% of its business hailing from outside of the U.S. Recent trends have drawn more consumers to a market that the brand has excelled in for decades. Today, Reebok sits at the intersection of active and lifestyle, offering high quality and modern styles that are adaptable for every sport. Known for creating the first spiked running shoe, the first athletic shoe designed specifically for women and its breakthrough THE PUMP™ technology, Reebok has a rich and storied fitness heritage and continues to introduce innovations that propel the industry forward. adidas has been an incredible steward of the Reebok brand, and we look forward to working with the Reebok team to continue their great work and further its position as one of the world’s leading consumer brands.” Reebok not only holds a special place in the minds and hearts of consumers around the world, but the brand also has expansive global distribution. Jamie Salter, Founder, Chairman and CEO of ABG, said, “We’ve had our sights set on Reebok for many years, and we’re excited to finally bring this iconic brand into the fold. Authentic Brands Group (ABG), a global brand owner, marketing and entertainment company, today announced a definitive agreement to purchase Reebok, the iconic active and footwear brand, from adidas.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |